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Healthcare Marketing Post-COVID: Should You Change Your Strategy?

Healthcare Marketing Post-COVID: Should You Change Your Strategy?

by Megan Nichole, PharmD | Aug 4, 2020 | Healthcare Content Marketing

We keep using euphemistic adjectives like “uncertain” and “worrisome” times to describe our currently reality. Let’s be real. In the words of The Fresh Prince, our lives have been collectively “flipped, turned upside down.”...
How to Master Healthcare Marketing in 2020 [A Complete Guide]

How to Master Healthcare Marketing in 2020 [A Complete Guide]

by Megan Nichole, PharmD | Jul 20, 2020 | Healthcare Content Marketing

So you’ve built a health company and you think to yourself: I guess I’ve gotta figure out a way to market this thing. Right, you are, my friend. Plenty of other health companies have already figured out that healthcare marketing is the key to success. It’s essential...
The 7 Unbreakable Rules of Healthcare Content Marketing [+ EXAMPLES]

The 7 Unbreakable Rules of Healthcare Content Marketing [+ EXAMPLES]

by Megan Nichole, PharmD | Feb 6, 2020 | Healthcare Content Marketing

.Out of every 20 Google searches, 1 is related to health. And the best way to connect with a patient is to meet them where they are. Meeting them where they are means assessing their health literacy level. It means taking into account their level of acceptance and...

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