by Megan Nichole, PharmD | Aug 4, 2020 | Healthcare Content Marketing
We keep using euphemistic adjectives like “uncertain” and “worrisome” times to describe our currently reality. Let’s be real. In the words of The Fresh Prince, our lives have been collectively “flipped, turned upside down.”...
by Megan Nichole, PharmD | Jul 20, 2020 | Healthcare Content Marketing
So you’ve built a health company and you think to yourself: I guess I’ve gotta figure out a way to market this thing. Right, you are, my friend. Plenty of other health companies have already figured out that healthcare marketing is the key to success. It’s essential...
by Megan Nichole, PharmD | Feb 6, 2020 | Healthcare Content Marketing
.Out of every 20 Google searches, 1 is related to health. And the best way to connect with a patient is to meet them where they are. Meeting them where they are means assessing their health literacy level. It means taking into account their level of acceptance and...